The Importance of Keeping in Contact with your Patrons
The Importance of Keeping in Contact with your Patrons The COVID-19 pandemic (Novel Coronavirus) has affected many organizations around the globe and has temporarily changed the way organizations operate. With the changing circumstances, it is as important as ever to keep in contact with your patrons. You should be making sure they are doing well during this time and understand the value of their support. Below are some of our tips on how to keep in contact with and maintain satisfaction with your patrons.
Update Through Social Media
First, make sure that you consistently update your patrons through social media. Your patrons understand that this pandemic has affected your organization for the time being. However, they will want to know any new information that you can provide to them. If you have any updates on how your organization is getting by, share that information and remain positive. Radiating positivity during a time of uncertainty is important because it is something your patrons will reflect on later. This information will help your patrons understand your current position. It will also give them some relief knowing that you are working hard to keep them satisfied.
Update Through Emails
Correspondingly, it is important for your organization to update your patrons through emails. You do not have to update emails as often as social media. However, it is a good idea to send mass emails to your patrons once in a while, including all the information on company updates as you can include. This will increase the awareness of your company’s current position and will deliver that information to as many of your patrons as possible.
Respond Individually to Patrons
Lastly, make sure to consistently monitor any messages you receive from your patrons and respond in a timely manner. While updating your social media and sending emails will help with answering many questions your patrons may have, there are a lot of individual questions that cannotbe answered through those means. Many patrons will have unique questions for your organizations, and they will likely reach out to you, either through direct messages, emails, or other ways through customer service. To keep every patron informed and satisfied, monitor these messages as closely as possible and try to respond in a timely manner.